On the detail: certified reference materials from national metrology institutes carry a purity statement and a statement of traceability, and both matter.
Comparing your quantitation result to a standard certificate requires that the sample purity be accounted for — if you measure a 95 per cent pure sample against a 99 per cent pure standard, the content result is biased.
Worth being precise here: most research quantitation work assumes the sample and standard are treated identically through every step, which is almost never true if they come from different sources.
The ICH Q3A and Q3B thresholds for reporting, identification and qualification of impurities are the framework the pharmaceutical industry works to, and they are worth reading even though nothing in the research-grade supply chain is obliged to meet them, because they tell you which numbers a competent analyst would consider worth reporting at all.
The limitation is that a standard only establishes a baseline; it does not establish that your method is correct.
Ask for the standard's purity when you buy it.
edited 2 Jun 2025 by mz_4113 — added the citation requested in comments